How
Tiger Lily Designs can help you in Marketing Your
Business
Tiger
Lily Designs can help you by offering what most graphic
designers do not. Working business knowledge. Owning
two businesses, running several others, working for
a weekly newspaper, and a national marketing firm,
I have learned a great deal about what it takes to
know your customer and target your customer. I
also attend classes throughout the year to keep up
with the latest technology so I can help my clients
stay ahead of the curve.
I
look outside the box and do research towards what
people are looking for. I check out your competitors
and read all your manufacturers manuals. I hold small
focus groups and ask what people are looking for and
when they find it, what do they
expect to see when they get there. What will really
sell it to them and give them confidence in either
the product or the company and it's employees.
Once
we have that information we then build around that
through creating an identity. Identity is key. Most
people know logos by site whether the text or name
is included with them or not. Consistency is also
important and should carry out through your business
cards, stationary, brochures, promotional items, website,
e-newsletters and or e-mail. Everyday you should be
pushing who you are and getting your name and identity
out there.
Tiger
Lily Designs can help you with this. We can help you
create your logo and all the tools you need to promote
a successful image. First impressions are your key
to success. In this day and age with faster technology
people don't want to waste time on a site that is
slow, unfriendly to navigate, and has little to no
information on it. Fluff is great for filling space
but bad when it has no real relevance to who you are,
what you do, or what people are looking for. That's
where my working knowledge and focus groups come in.
After creating your look, I then can create working
templates out of software documents you use every
day. From Microsoft Word letterhead and envelopes
to Outlook (or other e-mail programs) stationary and
signatures. I can even add your logo to your current
financial software and create a professional and consistent
looking invoice that works back with your office stationary.
I know programs not just design. I can implement these
templates so that they are seamless in the office
environment and will be professional but efficient
at the same time. Just open word > new template
document > and start typing! It can be that simple.
If that is not your style I have numerous resources
for printing your items at reasonable prices. Printing
costs should not "rule" your budget or cost
an "arm and a leg" to have a professional
look.
Say you all ready have a logo (an identity) and a
website and now are looking to push towards the next
level? I can help you with that also. I have many
colleagues that are at the top of the industry and
can help you achieve your goals. From new website
hosting to website optimization they can do it. Together,
my colleagues and I, can help you towards being top
of your game.
I look forward to meeting with you and helping your
business get off the ground or move to that next level.
Please do not hesitate to contact
me.