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How Tiger Lily Designs can help you in Marketing Your Business

Tiger Lily Designs takes classes throughout the year to keep up with the latest technology.Tiger Lily Designs can help you by offering what most graphic designers do not. Working business knowledge. Owning two businesses, running several others, working for a weekly newspaper, and a national marketing firm, I have learned a great deal about what it takes to know your customer and target your customer. I also attend classes throughout the year to keep up with the latest technology so I can help my clients stay ahead of the curve.

I look outside the box and do research towards what people are looking for. I check out your competitors and read all your manufacturers manuals. I hold small focus groups and ask what people are looking for and when they find it, what do they expect to see when they get there. What will really sell it to them and give them confidence in either the product or the company and it's employees.

Once we have that information we then build around that through creating an identity. Identity is key. Most people know logos by site whether the text or name is included with them or not. Consistency is also important and should carry out through your business cards, stationary, brochures, promotional items, website, e-newsletters and or e-mail. Everyday you should be pushing who you are and getting your name and identity out there.

Tiger Lily Designs researches your competition.Tiger Lily Designs can help you with this. We can help you create your logo and all the tools you need to promote a successful image. First impressions are your key to success. In this day and age with faster technology people don't want to waste time on a site that is slow, unfriendly to navigate, and has little to no information on it. Fluff is great for filling space but bad when it has no real relevance to who you are, what you do, or what people are looking for. That's where my working knowledge and focus groups come in.

After creating your look, I then can create working templates out of software documents you use every day. From Microsoft Word letterhead and envelopes to Outlook (or other e-mail programs) stationary and signatures. I can even add your logo to your current financial software and create a professional and consistent looking invoice that works back with your office stationary. I know programs not just design. I can implement these templates so that they are seamless in the office environment and will be professional but efficient at the same time. Just open word > new template document > and start typing! It can be that simple. If that is not your style I have numerous resources for printing your items at reasonable prices. Printing costs should not "rule" your budget or cost an "arm and a leg" to have a professional look.

Say you all ready have a logo (an identity) and a website and now are looking to push towards the next level? I can help you with that also. I have many colleagues that are at the top of the industry and can help you achieve your goals. From new website hosting to website optimization they can do it. Together, my colleagues and I, can help you towards being top of your game.

I look forward to meeting with you and helping your business get off the ground or move to that next level. Please do not hesitate to contact me.


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